Today, the supply chain has become synonymous with efficient allocation and rational use of resources, and it is also a key link in determining the competitiveness of an enterprise. In order to change the traditional backward level of home improvement, it is necessary to lay a good foundation for implementation and build a supply chain with refined operations. In the past two years, the topic of "home supply chain" has gradually become lively in the home furnishing industry.
On the one hand, due to the rise of Internet home improvement and complete decoration, home furnishing companies have begun to pay attention to the huge value of upstream and downstream integration. On the other hand, the large home job title email list furnishing and one-stop bag check-in also make home furnishing companies start to think about how to open up the sales, procurement, warehousing, distribution, installation, after-sales and other links of building materials, furniture and soft clothing, so as to bring more comfort and convenience to consumers experience. First, the definition of supply chain What is a supply chain? It refers to the core enterprise, from purchasing raw materials,
making intermediate products to final products, and finally delivering the products to consumers through the sales network, thus connecting suppliers, manufacturers, distributors and end users into a whole function network chain structure. The essence of supply chain is integration, de-linking, data-driven, collaborative integration, precise service, and dynamic optimization. The ultimate purpose of the supply chain is to satisfy customer demand while realizing its own profit. Second, the home transaction link For the home furnishing industry, why does the ex-factory price of a few hundred yuan of wooden boards become thousands of yuan or even tens of thousands of yuan in the hands of end consumers. This has to start with a simple transaction link.
After consumers see their favorite household products through advertising channels or online shopping malls, because they are bulk purchases and the investment cost is high, the probability of placing orders directly through online channels is very high. Low, especially the service link of custom home furnishing is relatively long, and consumers will basically go offline for consultation or experience. Consumers come to the store, shopping guide, or customer service will receive the store, and then after reaching the intention, they will go to the customer's house to measure, repeat, and design the plan. After confirmation, the customized products will go to the channel factory for production, and the finished products will go to different The supplier purchases,
and then delivers it to the customer's home uniformly, and arranges the master to install it at the door. There are many and even more complex roles for consumer service here. During the process from order placement to final check-in, customers receive no less than 10 calls. This does not include the harassment of various product agents, various provincial agents, municipal agents, and so on. If we can eliminate any link, it will make a huge contribution to the home furnishing industry. Therefore, the popular F2C model, C2M model, and the front factory and back store model are essentially changing the transaction links and reducing the communication links. Improve efficiency.